Saturday, 12 April 2014

What is my content marketing niche?

When it comes to a discussion of content marketing, one of the first things brought up is usually "the niche" paradox or dilemma or whatever you wish to call it. The Niche is king, some say. As soon as you find your niche, you can have an easier time finding clients and project. The problem is, of course, that before you find the niche you have to do a lot of other content marketing work first.

So what is MY content marketing niche?

A number of such discussions lately got me thinking about my niche. Do I have one as a content writer in Edmonton? If so, what is it? Over the past 10+ years, I've written a lot about a lot... Now thinking about the topics I've written about the most and for the largest number of clients, here is my list of potential niches:

  • real estate
  • insurance
  • healthcare
  • politics
  • education
  • IT
  • travel

Which one would you recommend as my Edmonton content marketing niche?

Looking forward to hearing from you!

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